We cannot solve our problems with the same thinking we used when we created them*

Why work with us?

We’ve got solid years of experience in dealing with demanding (sometimes devious) sales people, stingy finance departments and stressed management....

....but of course you don’t have any of those, so here are other reasons to work with us:

  • We’re efficient AND effective - and we know the difference
  • Our experienced, objective eyes zoom in on your marketing
  • We’ll get leads to the sales team ready for action, so they can do what you hired them to do - SELL!
  • Events?  Pshhhh!  We can handle them standing on our head.  Well, not literally…..
  • We add flexibility at stupidly busy times
  • We’re not clingy -  commit just as far as makes you comfortable

Sue Goltyakova is a marketing maven who has held multiple EMEA-wide B2B management level roles in the high tech and other industries, covering all aspects of the marketing mix.   She is accustomed to rapid-fire decision making, demanding teams and targets, and taking prompt actions to obtain results.

Sue is skilled at getting the most from marketing budgets, however tight they may be. She has always been driven by the desire to achieve excellent return on investment for her employers and clients.  Her sharp eye for detail, thorough approach and high quality communications skills, both written and verbal, ensure excellent service to all stakeholder groups.

Recommendations

It was such a pleasure working with Sue at Netskope. She is a terrific collaborator, smart and diligent, and goes the extra mile for her teammates. She is extremely bright and well-rounded and just adds a world-savvy element to any team. She's also very funny! During our time together, Sue ran marketing for all of our EMEA regions and was responsible for honing corporate messages to be relevant to Europeans, managing the goat rodeo of campaigns to various regions, as well as thinking through even the most minute details about marketing programs. She engaged with the field teams to help them make the best decisions on how to allocate the marketing budget wisely, and aggressively collect results for better decision-making next time. During her tenure, Sue led the creation of some incredible content, including our market-leading thought leadership on EU privacy legislation as it relates to cloud services, as well as managed our local press presence, enabling us to crush our competitors in share-of-voice and put our company on the map in a big way.  Jamie Barnett CISSP, Chief Marketing Officer, Netskope Inc (read the full letter here)

Sue was a key member of the Aruba EMEA marketing team during my tenure as VP, EMEA. Sue is a highly organised individual, extremely practical and with a drive to get things done. She is creative and adept at delivering marketing projects, on time and in budget, with the ability to work with minimal supervision. Sue would be an asset to any organisation needing an experienced marketing professional, either in a start-up environment or a mature business looking to add strength to the team.  Duncan Fisken, DFA Consultancy (worked together at Aruba Networks)

Sue has tremendous organisational skills in so many ways. She's great at running a marketing team, planning and delivering demand gen strategy and effective and successful programming. It's about real world marketing to drive business and here Sue has skills and experience in depth.  Roger Hockaday, VP Global Marketing, OEM, Service Providers and Channel (worked together at Aruba Networks)

Sue has been managing EMEA events for Infinera for most of this year as a consultant. She was very quick to understand our requirements, learn who is who, get the basics sorted out for us and help us to promote Infinera across the region. All our exhibitions and meetings have run extremely smoothly as Sue has a fine eye for detail and a flair for organisation. Geoff Bennett, Director Solutions and Technology (worked together at Infinera)


* Einstein. He doesn't really need an introduction, but... German theoretical physicist, developed the theory of relativity. Knew a bit about creative thinking.